An effective collections
policy requires some kind of formal system that ensures overdue accounts get
paid. Letting late payments languish can disrupt cash flow and harm your
company’s chances of success.
To keep receivables flowing smoothly, many businesses use a series of
letters and phone calls to encourage customers to pay. These communications
start out friendly and progressively become more serious and insistent as
payments become overdue. How you structure your collections system is an
individual matter – you may be more comfortable calling up clients than
sending letters, for instance. The important thing is to have a system, and
you can use the steps outlined below to create yours.
Step 1: Customer satisfaction phone call
Dissatisfied customers are more likely to pay late. These friendly calls let
you inquire about your performance to ensure you met your customers’ needs.
End these calls by mentioning that a bill will be arriving shortly, and
reinforce its due date.
Timing: three days after delivery of your product or service, but before
payment is due.
Step 2: First overdue notice
This is a friendly reminder that the due date has passed. You are assuming
that the client has forgotten, neglected, or lost the bill and will pay with a
gentle prodding. One common method is to send a duplicate invoice with “past
due” stamped on it.
Timing: ten days after the invoice due date.
Step 3: Second overdue notice
Another mild nudge reminds the customer that the account needs attention. This
can be a short form letter with a duplicate invoice attached. Keep it friendly
and non-threatening. For example:
| [Date] |
| [Name/address of
debtor] |
| Re: Invoice
# |
____________ |
| Amount
due: |
____________ |
| Date
due: |
____________ |
| Dear ____________: |
We recently mailed you a statement showing that your account is past due.
Perhaps it has been overlooked. Here is another copy. Please send payment
today, so that we can keep your account current.
Thank you.
Timing: 10-15 days after first overdue notice was sent/20+ days after the
invoice due date
Step 4: First collection phone call
Follow the overdue notices with a phone call to find out if there is a reason
for non-payment. For example, the customer may be dissatisfied with your
product or service, or may be experiencing cash flow problems. Be courteous,
but also get a commitment to pay. Be prepared to handle excuses. For example,
if the debtor says the check was sent, ask when it was mailed and where it was
sent so you can determine the day it should arrive.
Timing: 7-10 days after second overdue notice is sent out/27 + days after
the invoice due date
Step 5: First collection letter
Keep the tone of this letter consistent with the first phone call –
courteous, but direct. Confirm in writing what was said in the call, and
remind the debtor of his or her promise to pay. For example:
| [Date] |
| [Name/address of
debtor] |
| Re: Invoice
# |
____________ |
| Amount
due: |
____________ |
| Date
due: |
____________ |
| Dear ____________: |
This confirms of our conversation on [Date]. As we discussed, you will send us
your payment in full. Let us settle this matter now. Please mail in a check
today.
Thank you.
Timing: immediately after the first collection phone call/28+ days after
the invoice due date
Step 6: Second collection phone call
The account is now 30-40 days past due. Be polite yet firm, and ask for full
immediate payment. Work to resolve payment problems. If the debtor cannot pay
immediately, get him or her to commit to a payment date.
Timing: ten days after the first collection letter has been sent/38+ days
after the invoice due date
Step 7: Second collection letter
Now is the time to communicate the seriousness of the delinquency. This letter
should demand immediate payment, and discuss the short-term consequences of
failure to pay. Send this letter – and any correspondence that follows –
via certified mail or overnight mail to give you a record that it was
received. For example:
| [Date] |
| [Name/address of
debtor] |
| Re: Invoice
# |
____________ |
| Amount
due: |
____________ |
| Date due:
| ____________ |
| Dear
____________: |
Your account is now seriously past due. If payment is not received within 7
days, we will be forced to suspend your credit privileges with our company.
We value you as a customer. Help us continue to serve you by bringing your
account up to date immediately. Please mail us a check today.
Thank you.
Timing: ten days after payment is expected from previous collection phone
call/50+ days after the invoice due date
Step 8: Third collection phone call
While remaining polite and calm, stress the seriousness of the situation.
Use this phone call to explain that this is the last opportunity for the
customer to pay before you turn the matter over to a collection agency and
possibly take further legal action. Be sure to communicate the benefits of
resolving the issue – maintaining good relations or good credit. As with
the previous phone call, get the debtor to promise to pay by a certain date.
Timing: 15 days after second collection letter is sent out/65+ days after
the invoice due date
Step 9: Final collection letter
The tone is now stern and demanding. Use this letter to confirm what was
agreed upon in the last call and demand payment. State that if payment is
not received by the agreed-upon date, you will turn the account over to a
collection agency. For example:
| [Date] |
| [Name/address of
debtor] |
| Re: Invoice
# |
____________ |
| Amount
due: |
____________ |
| Date
due: |
____________ |
| Dear
____________: |
This letter confirms our conversation on [Date].
You must take immediate action to make your account current. If we do not
receive payment within ten days, we will be forced to turn the matter over
to a collection agency, which may adversely affect your credit rating.
Please mail a check to us immediately.
Timing: seven days after third collection phone call/72+ days after the
invoice due date
Step 10: Turn over to collection agency
The account is now 90+ days in arrears and requires professional
assistance., Often times a collection agency may be able to motivate your
debtor at this point and be more effective
simply because by following the above steps
you can simply separate clients from
debtors.
Timing: If payment has not been received by 10-15 days after the final
collection letter is sent/90+ days after the invoice due date